Franchise with us.

Fruitas Holdings, Inc. became a leader in the food cart industry in the Philippines due to its expansive store network. Its expansive store network is credited to the franchising of most of its brands in its portfolio. Many have chosen to franchise brands under the Fruitas Holdings, Inc. since it is a proud member of the Philippine Franchise Association and Association of the Filipino Franchisers Inc., it has proven business concepts, has a strong logistics, operations, product development, and HR support.

Frequently Asked Questions

Are you interested to franchise with us? We have listed frequently asked questions to answer your queries on franchising our brands.

How to Apply

Should you wish to apply for a franchise, simply fill out our online application form and submit
the following online:

  1. 1. Letter of Intent
  2. 2. Lease/Award Notice from the lessor (if possible)
  3. 3. Vicinity Map of prospective site
  4. 4. Photograph of the prospective site

Our team will review the information you submitted and will contact you for a meeting to discuss business plans.

Frequently Asked Questions

A: ANYBODY CAN APPLY. For people abroad, you can have an authorized representative who we can meet on your behalf.

A: YES WE DO PROVIDE LOCATIONS. If you have a specific location in mind we can help you expedite the application process as long as we receive the initial 50% down payment.

A: YES WE DO. Of course, we will provide the training for them. In case of emergency, we can help provide relievers to your stores.

A: We have more than 50 trucks serving all our stores nationwide. All your supplies and inventories will be delivered every other day to preserve freshness.

A: The franchise package includes the following:

  • cart/kiosk
  • initial stock inventory
  • equipment and supplies
  • marketing materials
  • service crew training
  • franchisee orientation
  • grand opening assistance

A: Simply complete our franchise inquiry form provided here at our website, and our Franchise Officer will call you to schedule an appointment to discuss the franchise requirements.

A: Our franchise term is 2 years. We charge royalty fee of 5% and advertisement fee of 1.5%.

A: Yes! We prefer a 100% hands-on management from our franchisee to maximize their investment with us. You will be trained how to manage the day to day store operations.

A: Yes, we allow this but franchisee must get permission from the head office.

A: You may talk to our Franchise Officer thru these numbers +632.330.2889 / +63.926.9888.988 / +63.939.1010.101 or send us an email at

Apply Now!

Brand Concepts

Personal Information

*Civil Status


*1 x 1 photo

Letter of Intent

Vicinity Map of Prospective Site

Photograph of the Prospective Site