Giving Back

Fruitas Holdings, Inc. became a leader in the food cart industry in the Philippines due to its expansive store network. Its expansive store network is credited to the franchising of most of its brands in its portfolio. Many have chosen to franchise brands under the Fruitas Holdings, Inc. since it is a proud member of the Philippine Franchise Association and Association of the Filipino Franchisers Inc., it has proven business concepts, has a strong logistics, operations, product development, and HR support.

Our Cornerstone

Economic

Environment

Social

Our Commitment to UN's Sustainable Development Goals

In response to the United Nations’ pressing call for global collaboration, we have aligned our goals with the Sustainable Development Goals (SDGs) and targets, ensuring benefits for economy, environment, and social.

Enterprise Risk Management